Absolute collagen appoints hanabi

Absolute Col­la­gen is on a mis­sion to empow­er cus­tomers — aka Absoluters — to feel their absolute best, using prod­ucts where col­la­gen is the hero ingre­di­ent, start­ing with the UK’s most con­cen­trat­ed col­la­gen sup­ple­ment in a handy, ready to take 10ml sachet.

Start­ed by the founder and CEO Max­ine Lace­by, Absolute Col­la­gen is endorsed by pro­fes­sion­al der­ma­tol­o­gists and tri­chol­o­gists. In 2019 the busi­ness was award­ed one of the most acclaimed beau­ty awards in the indus­try, Best New Beau­ty Sup­ple­ment – Mass & Pres­tige at the CEW Awards.

Han­abi will be work­ing with Absolute Col­la­gen through our Ongo­ing Suc­cess retain­er, work­ing as an exten­sion of their team – pro­vid­ing eCom­merce con­sult­ing, sup­port­ing inter­na­tion­al­i­sa­tion, sup­port­ing and lead­ing tech­ni­cal inte­gra­tions with Shopi­fy Plus & focussing on UX and tech­nol­o­gy for growth and scale.

Our com­pre­hen­sive approach along­side our cre­ativ­i­ty and tech­ni­cal exper­tise makes us a valu­able part­ner and not just anoth­er dig­i­tal agency. We are sole­ly ded­i­cat­ed to cre­at­ing a long-term pos­i­tive impact for our clients.

Neil Bradley, Hanabi’s Direc­tor, and Founder, says:

We’re extreme­ly excit­ed to be asso­ci­at­ed and work­ing with Absolute Col­la­gen. The busi­ness is grow­ing rapid­ly and has a loy­al sub­scriber fol­low­ing with their audi­ence of Absoluters. Han­abi has been work­ing with Absolute Col­la­gen for the past three months and we feel that the cul­ture and val­ues of the brand close­ly align with our own, which is why we are excit­ed to con­tin­ue work­ing with Absolute Collagen.”

Lau­ren Reil­ly, Absolute Col­la­gen’s Head of E‑Commerce, adds:

Han­abi pro­vides true exper­tise with high­ly spe­cialised strate­gic coun­sel. The knowl­edge and insight pro­vid­ed is invalu­able to our busi­ness going for­wards as we con­tin­ue to expand and scale. We’re very excit­ed about the jour­ney ahead!”