Strategic Frameworks for Scaling D2C Brands | Fractional CTO Insights

20 Oct 2025

The data foundation you built in Phase 1 was necessary, but insufficient. I know this from experience. When you have data scattered across systems, but no predictive capability - you can see what happened yesterday, but not what would happen tomorrow.

17 Oct 2025

Transform D2C beauty operations through intelligence-first business architecture. Comprehensive framework for executives building predictive, autonomous growth systems that anticipate market opportunities.

15 Oct 2025

This strategic playbook addresses the critical disconnect between AI investment and ROI, offering D2C leaders a systematic approach to implementing customer-centric, autonomous commerce systems that drive sustainable competitive advantage.

13 Oct 2025

Explore how AI is reshaping global business and learn why reinventing your operating model is essential for survival. This executive briefing breaks down the generative AI paradox, the shift to customer-centric journeys, intelligent automation, and scaling digital transformation. Discover the leadership strategies needed to build a resilient, future-ready organisation.

29 Sep 2025

Preparing for technical due diligence isn't a last-minute scramble; it's a strategic process. It requires transforming your technology from a simple operational function into a compelling asset that de-risks the investment and proves your capacity for disciplined growth.

24 Sep 2025

Optimising a subscription business is a continuous process of refinement. It requires a deep, hands-on understanding of both the customer lifecycle and the technology that powers it.

22 Sep 2025

Scaling a D2C Health, Beauty, or Wellness brand requires specialised expertise. The technology strategy must be purpose-built to handle the unique demands of subscriptions, global markets, and regulatory scrutiny.

16 May 2025

Sanity has unveiled a series of new tools as part of their Spring Release and evolving the CMS into a Content Operating System. We dive into each of the new tools as Sanity takes a giant leap forward.

17 Apr 2025

Hanabi spent two days at the pulse eCommerce Summit, an incredible event organised by the Vervaunt team. It's great to be part of this eCommerce community and events like these provide an opportunity to catch up with friends and making new connections. Here's our key takeaways from the event and a deep dive into our favourite talks.